CELSIUS came to us with a vision: capture the raw, unfiltered energy of life on the North Shore through the lens of rising surf talent Eimeo Czermak. They wanted a campaign that felt young, fast, and fueled by purpose. We followed Eimeo from sunrise surf checks to late-day training sessions, using a mix of handheld, water housing, and drone to stay in the heart of the action.

Every shot was designed to show the power behind the product and the lifestyle it fuels. We didn’t just film a day in the life, we bottled the vibe, the sweat, and the stoke that drives a new generation of surfers. The result? A kinetic, high-impact piece that screams Live Fit. Live Celsius.